Story-driven leadership program
How do you convince highly successful leaders to embrace a new philosophy of coaching?
How do you tell highly successful people that it’s time to change their behaviour in a meaningful way? This was Sonova’s challenge in trying to get the organization to embrace a new coaching culture – moving from a transactional, prescriptive style of coaching to a transformation model. A learning campaign was required that would lay the foundations for an authentic change in culture.
Solution
Sonova partnered with SwissVBS to create a compelling web-based learning initiative. The result was a character-driven learning campaign that followed the journey of a coach’s transformation, tackling the Why, What and How behind the organization’s new coaching model. The signature moment was a character-animated branching simulation that allowed learners to practice having coaching conversations – exploring consequences and getting instant feedback.
What they loved about our solution
- Emphasis on storytelling
- Branching conversation – interactive simulations
- External recognition – winner of the Comenius EduMedia Seal Award for multimedia, educational technology and media didactics.
Sonova Project Highlights
“SwissVBS creates outstanding content, that not only impresses, but is didactically sound. Learners love the approach and management is inspired to do more. This is all down to the Learning Campaigns that SwissVBS advocates.”
Steve Pawlett, Director - In-Store Customer Experience
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